Seasonic – Leading the Computer Hardware Industry with a Cutting-Edge Web Experience

Our client, Seasonic, is a well-known and respected manufacturer in the computer hardware industry, particularly for its power supply units (PSUs). Founded in 1975 in Taiwan, Seasonic has built a strong reputation for producing high-quality, reliable, and efficient power supplies for both consumer and industrial applications.

They were looking for a website redesign to achieve faster website speeds and streamline management processes. With this idea, they turned to the expertise of the TRIARE team.

Our clients faced difficulties due to the complex structure of their website, which confused customers. Keeping product information and content up to date was one more challenge. Plus, their website was not SEO-optimized according to current requirements.

Focused on enhancing their brand identity and meeting the needs of both B2C and B2B customers, our clients were looking for a modern, intuitive, and clear website design that would highlight quality, the core value of their brand.

Our first strategic move was to split the current website into three easy-to-navigate sites aimed at consumers, industrial customers, and corporate users. This segmented approach allowed visitors to find the information they needed quickly.

Our developers have designed custom features to enhance our clients’ online presence. They are a product comparison tool and wattage calculator to help users make informed purchasing decisions, all aimed at increasing trust in the Seasonic brand.

The new website design reflects Seasonic’s commitment to quality technology and features a sleek aesthetic and rich, elegant colors. Dynamic visuals showcase the unique features and performance of products, presenting them in the best possible light.

To further increase the client’s online recognition and authority, we conducted a comprehensive SEO audit. This strategic initiative moved the website to the top of search engine rankings, strengthening Seasonic’s position as a leading computer equipment supplier.

• Intuitive and streamlined navigation
• All-in-one solution for B2B and B2C users
• Product comparison functionality
• Wattage calculator tool
• Streamlined presentation of product information
• Robust SEO optimization

The new Seasonic website is a well-designed and high-performing platform that serves as a one-stop-shop for both B2B and B2C users. This makes interacting with the website an intuitive and enjoyable experience.

With a fresh, modern design, Seasonic’s website now effectively represents the brand, providing clear and up-to-date product information to potential customers.

Comprehensive SEO optimization further expanded the website’s reach, making Seasonic easier for new loyal customers to find. This will significantly expand the customer base, driving sustainable growth and brand loyalty.